So, you've come up with an idea for a company. You know what you wanna do, how you're gonna do it, the whole shebang. That, or you already have this awesome company of yours up and running. Either way, it's really exciting and you want to give it your all! Well, a great way to get things rolling is to give your business an identity.
"But Mike, what do you mean? How is that important right now?"
Well, take a knee and I'll explain everything. It's true that there are plenty of things that your business needs to make it out there, and you may not be concerned with a business identity just yet; but I assure you, an identity is just as important for your business as anything else. It's not only how the public will recognize your business, but how they view your business as a whole. How do you want people to see your business, what thoughts or feelings do you want to associate with your business, and why is your business better than other businesses? This is why finding an identity is important.
I know how it might sound; like a lot of boring work to add to your plate. And it is more work. But, if you find the right graphic designer, it can really be a lot of fun! Together, you and your designer can decide on logos, colors, your public message, etc.. It's like giving your business a personality! Is it fun and relaxed? Serious and ambitious? Does it provide food? Technology? Assistance? These are the things consumers want to know, and having a business identity will tell them exactly who you are! Stand out, don't get lost in the crowd.
So get out there, get the ideas flowing, and find your identity and stand out from the others. Your business is unique and what you offer is special, don't be indestinguishable from the rest. If you need help, I'm here, let's work together. Learn more and hit me up at my website Shortsleeve Designs